The Majestic Gold Country to the High Sierras

Placer County is a continent within a county because of its diversity. Diversity of landscape. Diversity of history. Diversity of activities. Divided into three geographical areas: The Foothills - Roseville to Penryn; The Gold Country - Newcastle to Dutch Flat; and the High Country - Alta to Lake Tahoe all offer numerous recreational and cultural heritage opportunities.

Don't expect one day to be like another in distinctive Placer County. Located in beautiful Northern California, 80 miles northeast of San Francisco and 20 miles west of Reno, Placer County boasts things to see from sea level to ski level. Allow our past to catch up with you as you visit our many antique shops and unique museums. Let a drive through our rich agricultural lands refresh and revitalize you. Feel pride in our heritage as you attend one of our fine festivals. Seek the quiet serenity of nature on one of our many wilderness peaks, or the thrill of a lifetime as you ski down one of Lake Tahoe's mountains.

Outdoor enthusiasts thrill at the county's abundance of year-round recreational activities, while others marvel at the array of galleries, theaters, musical and festival events. Shoppers love the large selection of boutiques, specialty shops and farmer's markets. Everyone enjoys the variety of restaurant choices from fine cuisine to family style dining, and the range of lodging and accommodations from the luxurious to quaint and romantic.

Whether you come for lunch or a lifetime, we invite you to visit and discover Placer County for yourself. For additional information, please visit www.visitplacer.com.

The California Welcome Center - Auburn and Placer County Visitors Bureau is located within the Historic District of Auburn. Take exit 119B for CA-49 toward Grass Valley/Placerville.Turn right onto CA-49 S/?Grass Valley Hwy. Turn left onto Lincoln Way. Take the 2nd right onto High St.  The address is 1103 High Street, Ste. 150, Auburn, CA 95603, Telephone Toll Free 1-866-752-2371.